Perfumes for the elite!
Selective perfumes are distributed in strictly bounded quantity and only in specialized shops. Internet markets do not prefer to connect with niche perfumes: unnoticeable pots with unknown names are not in demand with their clientage.
Though, perfumers, who work with selectives, do not want to make their brands popular. Vice versa, their aim is exclusiveness, which is by definition cannot be massive. That is why their niche perfumes is not advertised: it is known about with the help of rumors from special people, which makes the perfumes even more elite.
Instead of loud marketing companies with the Hollywood star participation selective makers draw the customer’s attention with the help of beautiful legends about the brand development or the idea of regular aroma origin.
Though, exclusiveness – is not the only strong side of our niche perfume. Selectives strike with their variety. There are four types of similar aromas. Maybe, the most popular trend is vintage. These perfumes carry us in the far old times back to rich perfume traditions. Maybe, in the context of modern traditions they smell very old fashion, though they these charm and chic, which modern day novelties cant sound off. The second type are the nominal perfumes, named for their creators and covered with legends. The third type is epatage scents, especially popular between youngsters. Strawberry shake, vanilla ice or shoe cream – are typical representatives of this category. Many specialists do not admit these aromas perfumes: these are rather original jokes or the way to draw attention. Which cant be said about the last type – constructor. With the help of this selective type anybody can solo mix a inimitable bouquet from several monoscents. And these can be as natural aromas like new-mown grass, as classical oiles like sandal, rose or jasmine.
The majority of selective brands originate from France, famous for its rich perfume traditions.
These aromas generally stand out by special exquisiteness and complex composition. French brands are mostly requested by sophisticated connoisseurs and fragrances collectors. Those who are being acquainted with niche perfumes specialists recommend to glance at English aromas: they stand out by originality but are simpler to understand. American selectives are famous for non-parfume scents: instead offlowers or fruits they smell like fresh newspapers or bookshelves.
Furthermore, USA perfumes have specially disrupted classical aroma pyramid: it consists of high notes only. But in Arabian countries where niche perfume is enormously popular such experiments are not valued.Local aromas are mostly deeper and more sweet, and the technology of their production is highly secured: the composition is not revealed in fragrance annotations even. But in contrast to European analogues, East phials are decorated rather catchy, even with use of gold and gems.
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